Herno Pink Lightweight Puffer Jacket
It was in Lesa, in the Erno valley, that the idea came to life and flourished. Giuseppe Marenzi and his wife Alessandra Diana took over an old plant near the stream which, as a natural source of energy, had been powering the mill since the early 1900s. Here they launched their factory, calling the company Herno in homage to the river, as the venture was inspired by water and the surrounding environment, still a steadfast point of reference in the Herno world today. Giuseppe Marenzi worked hard towards one goal: to provide well-made, functional coats and jackets, resistant to the rain and wind - the wind that blows down from the Alps every morning - without sacrificing quality, elegance and Italian style. A challenge that started in this village overlooking a small but elegant bank of Lake Maggiore, the reputation of which would travel with Herno across the ocean.
Herno style hangs on a hook: it is anchored in freedom. The garments can be worn according to the individual's own way of being, with no need to confirm, going beyond mere trends: they are products with a unique stylistic code - although different in taste - and with the greatest quality of materials, work and attention to detail. This is the goal sought by a historic working group within the company, which in perfect alignment takes the product from design creation to garment production.
Precision, simple anti-conformism, style at the service of the functionality of the product, obsessive attention to detail and the perfect fit; passion and devotion, courage and innovation, research and dexterity combined with the ethics of craftsmanship, respect for people and care for surroundings. This is Herno’s philosophy, which gives substance and structure to all-Italian excellence.
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